Why Jason Yormark is NOT the SEO Expert He Thinks He Is

by Dan Cristo

No Yormarks were harmed during the writing of this post.

So a few days ago here on DIYB, Jason Yormark (pictured above) wrote a piece on how he was able to achieve page one rankings in Google for the term, [Triberr].

Judging from the number of comments, it seems that SEO is still a mystery to many, so I’d like to demystify it a bit.

Thrust Me, I’m an SEO Expert

The thrust of the article was how Jason’s post about Triberr -which is awesome by the way- outranked many other similar posts and managed to get the first page ranking. How’d he do it?

Jason was the first to admit that he wasn’t intentionally optimizing his post to rank well on the term, he just followed some basic SEO principles, and low and behold, Google rewarded him.

He pointed out a few important things to optimize, such as the page title, sharing on social networks and good timing.  So is that all? I don’t think so.

I think there are a few other factors going on behind the scenes that are helping his ranking.

The Hidden Intention

Certain searches terms in Google are treated a bit differently than others based on the intention of the searcher.

Here are two relevant examples:

  1. If I searched for [Italian restaurant] Google would guess that I’m probably interested in a local eatery, as opposed to learning about the history of Italian restaurants. So they’re going to show me search results listing local restaurants, rating and review sites and lots of maps of my area.
  2. On the other hand, if I do a search about [Facebook], Google is guessing that I want information about the brand, “Facebook” so they’ll show me Facebook.com as the top few searches, then other information about the site below that.

Facebook Smears Google

Now what if I did a search for [Facebook smears Google]?

Google will show me information about the Facebook brand, and Google brand, right? Wrong!

Google knows that I’m really looking for news articles about the latest PR scandal, so their algorithm will factor in what’s called, “Query Deserves Freshness (QDF)”.

QDF will give a higher ranking to more recently posted content than that content normally deserves. After a few weeks, when Google determines that the content is no longer fresh, the content will drop in rankings.

..and Now Onto Triberr…

This QDF algorithm is exactly what’s fueling Jason’s page to the top of the search results right now.

You see, Google knows that [Triberr] is a brand, so Triberr.com will almost always be the in the #1 spot, but after that Google has determined that there’s something “news like” going on with this query.

What do I mean by, “news like”?

Triberr is News?

Well, 3 months ago not a single soul ever searched for [Triberr]. Now hundreds of people are searching for it daily, and bloggers are writing about it daily.

So while Google may not understand what the word “Triberr” means, it knows that there is some sort of buzz around it and it should try to deliver fresh news in the results when available.

Now it also helps that Jason’s post is VERY relevant to the word “Triberr”, his site is an authoritative blog, and the post was shared by a lot of people, but will it stay there?

The short answer is, no.

As time passes, other authoritative outlets will write about Triberr (we hope so anyways), Google will move Jason’s post down, and will replace it with those more recent ones.

When TechCrunch Comes a Callin’

If TechCrunch or Mashable ran an article about Triberr tomorrow, we’d see that post on the first page in a matter of days, maybe even hours.

Now don’t get me wrong, I love that Jason’s article is on the first page, and I don’t want to see it move off, but I wouldn’t hate it if TechCrunch or Mashable did a little write-up on us too. :)

  • On a scale of 1-10, how would you rate your SEO knowledge?
  • What is the biggest SEO question burning in your brain right now?
  • What is your best SEO secret?

Dan Cristo

About my life... Youth: Ping Pong and Chess. Teens: Chess and WOW. College: Wow and SEO. Post College: SEO and Programming. Sites I've built: TextReminders.net, SEOcampfire.com, Fluttrs.com, Triberr.com.

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  • http://pleasureislandpost.com Keith Bloemendaal

     Obviously I am no “expert” either… but like I pointed out on the original post I really do thing the authority of Jason’s blog had a little to do with his rankings…. As a PR6 it is obvious Google thinks Jason knows his shit more than most of us. Of course there are about 9 million other factors too, but really who knows what they are?

    I like the way you snuck the questions in at the end of the post:

    1. I would say my knowledge of SEO is average at best…. maybe a 5 or 6.
    2. Why do people worry more about bots than they do real people?
    3. Write awesome content that real people are looking for!

    Disclaimer: The opinions in this comment are Keith Bloemendaal’s and in no way are they to be taken as fact….

    • http://twitter.com/dancristo Dan Cristo

       Totally agree with you Keith. The fact that Jason’s post lived on an authoritative blog meant that it was going to get crawled more often, and had intrinsic credibility thanks to the sites internal linking. All that frequent visiting from Google + the fact that there were a steady stream of new comments for Google to eat every time it visited lead to an article worthy of 1st page results. 

      On your 3rd answer, “write awesome content that real people are looking for!” I think a better way to say that is, “Answer questions that people are looking for”. Content is just the format that those questions are delivered in. There’s a slight distinction there, but it’s an important one I think.

      • http://pleasureislandpost.com Keith Bloemendaal

        Sure Dan, get all technical on the details lol…. questions and answers. The main point is provide the best information possible, original research, accurate shit….. then visitors and the SERP’s will like you. I guess I agree, but sometimes people are just looking for a product, best product for the best price. I have a site that aims to do just that, yes I do try to answer questions but the main objective is to get my product in front of eyeballs.

  • http://pleasureislandpost.com Keith Bloemendaal

     Obviously I am no “expert” either… but like I pointed out on the original post I really do thing the authority of Jason’s blog had a little to do with his rankings…. As a PR6 it is obvious Google thinks Jason knows his shit more than most of us. Of course there are about 9 million other factors too, but really who knows what they are?

    I like the way you snuck the questions in at the end of the post:

    1. I would say my knowledge of SEO is average at best…. maybe a 5 or 6.
    2. Why do people worry more about bots than they do real people?
    3. Write awesome content that real people are looking for!

    Disclaimer: The opinions in this comment are Keith Bloemendaal’s and in no way are they to be taken as fact….

  • http://pleasureislandpost.com Keith Bloemendaal

     Obviously I am no “expert” either… but like I pointed out on the original post I really do thing the authority of Jason’s blog had a little to do with his rankings…. As a PR6 it is obvious Google thinks Jason knows his shit more than most of us. Of course there are about 9 million other factors too, but really who knows what they are?

    I like the way you snuck the questions in at the end of the post:

    1. I would say my knowledge of SEO is average at best…. maybe a 5 or 6.
    2. Why do people worry more about bots than they do real people?
    3. Write awesome content that real people are looking for!

    Disclaimer: The opinions in this comment are Keith Bloemendaal’s and in no way are they to be taken as fact….

  • http://www.itinerantentrepreneur.com/journal/ Robert Dempsey

     Good analysis Dan, and one that a friend of mine Cody Swann at Gunner Technology proved a number of times. People have gotten pages to rank quickly by jumping on a trending bandwagon. It helps if your blog has been publishing content for some time and Google already knows about it. Cody got a number of pages to quickly rank week after week by hopping on current trends.

    So on a scale of 1-10 I would rank my SEO knowledge a 7. I have a proven method I use to rank sites. I would say 10 is reserved for those building the search engines, 9s are those working for said search engines and 8s are for those that do nothing but SEO.

    Right now, no questions.

    My best SEO secret? You only have to be better than your competition by a tiny bit. It’s all about one-upping.

    • http://twitter.com/dancristo Dan Cristo

       Hey Rob,
      I actually really like that scale you used.

      One time I was in a job interview for an SEO position, and the guy asked me, “On a scale of 1-10, how would you rate your technical ability?” Of course the egotistical self said, “I’d say, I’m an 11″. ha. On the way home I reflected on the question and thought, “ooohh. If I’m on an 11, what does that make the engineers working on Google’s algorithm?”

      So yeah, you’re scale is much more usable than mine. lol.

  • http://stanfaryna.wordpress.com Stan Faryna

    Outstanding nuts and bolts of it – without the typical SEO snooze factor. Well done, Dan.

    • http://twitter.com/dancristo Dan Cristo

      Thanks Stan. Appreciate the encouragement. 

      I’m not a writer like you guys, I know that, but it’s great to know that real writers aren’t gouging their eyes out reading my stuff. heh.

  • Yomar

    An SEO article without all the technical jargon that turns most people off – well done, Dan!

    On a scale of 1-10, I’d say my SEO knowledge is an 8 (I like Robert’s breakdown). You can’t perfect the art with the constant changes. One can only hope to keep their experience authentic and their content fresh. If you do those two things, the followship will come.

    My burning question is a composite of what the impact of the Google Panda update and recent Yahoo-Bing updates will be for client business and my own business ventures. To the foremost, I try to focus more on coaching rather than the technical side of services. SEO nowadays is more about understanding the marketing and business principles behind it all. Like you said, the technical stuff will always change but persistence, quality, relevance, and positioning will always matter. Google Panda makes Drudge-style sites and syndication more viable so I reckon holding top positions in SERPs will be tough unless you keep discussions, backlinks, and updates going.

    An SEO secret I’d share is pretty much what I already touched upon: you don’t have to be tech-savvy to do basic SEO. There’s no excuse for those not wanting to invest time or money in SEO work. Like you and others have mentioned, the basic principles are usually good enough. I also agree with one-upping the competition, which hones in on the market research and related components of online (and content) marketing as a whole.
    In short, get intimate with the marketplace and follow the leader, just be wary of “The Perils of Reinventing the Wheel”.

    Fun Fact: Some folks confused Yormark with Yomar but we are not the same person.. Still, I appreciate the compliments, though not really deserved. ;o)

    • http://twitter.com/dancristo Dan Cristo

      Hey Yomar,
      Totally agree with you. Great SEO isn’t in the technical details, but rather the principles of marketing mixed with an understanding of search engines. 

      Here is what I tell people… You want traffic from search engines? If so, then follow one rule. Answer questions. Don’t just create a site to talk about your product or service. If you want search engine traffic, find out what questions people are asking, then answer them with your product or service. The people who focus on that one rule will win regardless of their technical chops.

  • Danielsnyder

    Great article, really good to hear about the QDF formula.  Thanks.  One thing I’m tired of reading in the blogosphere is about bloggers who claim they got to the #1 spot on google so quickly, and aren’t checking their rankings accurately.  I’m stunned how many people are not aware that a simple google search from your home PC (while you are logged in to google) is going to skew the serps significantly in the direction of your preferences and history.  These people ‘claim’ they hit #1 but when I do a search they are not even in the top 100…  Wish we could find a way to communicate better the importance of how to ACTUALLY find out where you’re ranking (I use Market Samurai, but I’ve also used SEScout and Cute Rank).

    • http://twitter.com/dancristo Dan Cristo

      Great point, Daniel. 
      Personalization makes rankings an even more worthless measure. Even if you use a 3rd party tool like Market Samurai to determine that you’re in the #1 spot, the people doing the actual searching may have personalization turned on. 

      So rankings are nice as a directional indicator, but at the end of the day it’s impressions, visits and conversions that matter.

      Thanks for taking the time to share that.

  • http://iSeeSalesPeople.com Sergio Felix

    Please correct me if I’m wrong,

    According to this article this means that if I find a niche that it’s not highly competitive (yet there’s still money to be made) then it doesn’t matter if some people still write about it, because whatever is newer -as long as is relevant- is going to rank higher (of course having in consideration self-page authority and so many other facts that I can’t even think of) would this be correct to some extent?

    In my almost non-existent SEO experience, I used to have a blog and mostly chose my subjects by having in mind what was ‘buzzing’ at the time. Then did some kind of a ‘twist’ to it so the article would turn into a marketing article without the feeling I was writing with SEO in consideration.

    That helped a lot with natural searches but that’s all that I know.

    To answer your questions:
    1. I believe I’m a 2, maybe a 3.
    2. Time gap to start ranking in Google from scratch (I’ll check out your Red Sox experiment)
    3. I have no secrets on SEO but I happen to totally agree with both Robert and Keith’s suggestions.

    • http://twitter.com/dancristo Dan Cristo

      Hey Sergio,
      So for the most part, “yes”. If it’s a non-competitive niche, you can usually grab a first page ranking by creating fresh content. For the red sox experiment, which I just redirected the site to a friends legit site, we were able to dominated page 1 rankings within a few days by just creating articles for directories, forums and social sites like Yahoo! answers or Youtube. After about 2 weeks of results fluxuating wildly, we saw our exact match domains that we registered starting to creep to the top. After 3 weeks we had enough inbound links to hold our exact match domains (which were spammy blogs) at the #1-5 positions. 

      All that to say that frequency is an extremely important signal, especially in the absence of links. A lot of it also depends on the intent of the keyword as I touched on in the article. 

      Hope this helps.

  • http://113tidbits.com tonyknuckles

    I dare ya to check for “Super chicken Burrito” and see what you come up with…

  • http://www.jasonyormark.com Jason Yormark

    Dammit, I thought I was an SEO guru-ninja-expert for sure.  Great article except the distorted photo of me.  I’m looking a bit bloated.

    On a serious note, this is really interesting stuff.  Didn’t know much about QDF, so this was enlightening to me.

    I would gladly step to the side and let Mashable or TechCrunch pass by.  Not like I would have much of a choice of course.

    • http://dannybrown.me Danny Brown

      Techcrunch, maybe. Mashable can sod off. :) 

    • http://twitter.com/dancristo Dan Cristo

       Jason, 
      You’re such a gracious guy. I’m totally a fan of your site, and I love how you’re killing it in the social media space. 

      As for Mashable or TechCrunch… yeah, they might blow past the triberr.com domain as well. haha. Hopefully not :)

    • http://diyblogger.net/about Dino Dogan

      lol…sorry about the bloated pic…its the best I could do…my gf still said you were totally a hoty, so you got nothing to worry about :-)

      • http://www.jasonyormark.com Jason Yormark

        Well obviously your gf has incredible taste. :-) 

        • http://diyblogger.net/about Dino Dogan

          Impossible.  She is with me after all lol

  • http://markharai.com Mark Harai

    A little black belt SEO via Dan Cristo!

    Triberr is kicking butt Dan – congratulations – you and Dino deserve all the success in the world bro!

    Twitter who??? :P

    • http://diyblogger.net/about Dino Dogan

      Thnx Mark. But do keep in mind that we need Twitter, its our destination network. Of course, we will soon be adding Facebook, StumbleUpon and others.

      And Dan-o came correct with the info, didnt he? I call this freshness period google applies the Honeymoon period. Your content and google have their Honeymoon for the first few weeks and everything is ok, then google  gets the 7 year itch prematurely and picks someone else lol

    • http://twitter.com/dancristo Dan Cristo

      Hey Mark,
      Thanks for the compliments. Yeah, Triberr is doing well, but not because it’s SUCH AN AMAZING PRODUCT, it’s doing well because a group of AMAZING PEOPLE cared enough to take interest and tell others. 

      I think I’m more surprised than anyone else that so many people like the site. I’ve had several other side projects in the past that simply flopped, and I thought they were equally good ideas. The difference being, Dino for one, and the community Dino started for two. Now we’re at a place where we can simply listen to what you guys need, and that’s what we’ll build out.

  • Anonymous

     You just blew my mind. It never occurred to me that Google would apply QDF to a ‘Triberr’ search.  And that why you have your yellow dragon seo ninja belt and I do not.

    • http://diyblogger.net/about Dino Dogan

       Blowing minds is what we do here :-) #YellowDragonSeoNinjaBelt

  • http://myremedy.us/traffic Bruce Bates

     I don’t know anything about jason, his post, or that of triberr but I do know a thing or two about SEO. QDF is the equivalent of “tempory seo resulting from industry keyword buzz”. The truth is almost anything listed on google gets QDF for a short period of time. The length of that time is dependent on the buzz. However if used properly this very same QDF can be used against google to increase performance in SEO for the long haul.

    The concept is actually really simple. When you get your site in the top of google for a QDF term, kee an eye on that term. Anytime anyone makes a post that overtakes your post, make a new post. Keep the buzz for that term ON your site. When google eventually removes the QDF from the term, they are left with only one assumption, your site posted about the topic more then any other, and therefore must be an authority on the topic. After that, you begin to NATURALLY appear on the top of results.This may seem obvious to some, but I thought I’d point it out none the less.

    • http://diyblogger.net/about Dino Dogan

      Thnx for your input, Bruce.

      That strategy sounds like a lot of work for authority blogs…is it even feasible? My readers (or Jason’s, or Dan’s) would get tired of the same old, same old, right?

      For sites that rely on search traffic to deliver sucky content, it may make sense (think ezines, about.com, helium, etc)…or niche sites where a person is selling a specific product…I can definitely see this QDF business be used to site’s advantage. 

      impressions?

      (hehe…get it, you’re an SEO guy and I asked you for impressions …? oh nevermind)

      • http://myremedy.us/traffic Bruce Bates

        ROFLMAO!!! Seriously that little comment made me laugh. I got it the first time you said it ;) Found it funnier that you explained it :)

        Now let me answer your questions. Is it a lot of work? At first probably. As you get more in tune with incorporating buzz into your articles and posts, not so much. In fact it becomes really easy as you get the hang of it.

        When I first learned of the practice, I admit I used it mainly for niche marketing and diving up seo ranks for very specific and geared niches. However as time went on and I figured out more and more about effective writing, it became so easy that I actually have to stop myself from doing the practice very consciously now. 
        For example, when Charlie Sheen was all the buzz, I used him TONS in my posts about nearly everything. Why? I grabbed ranks day in and day out from the QDF of his name. For example I would start posts such as “Charlie is a marketing genius. Have you seen what this guy is really doing? Have you thought about why charlie sheen is acting like such a flake right now? All these industry experts think Charlie has gone off the deep end. They are calling him an unstable time bomb. Charlie sheen is a marketing genius I will say it again and again. See what charlie has done is the same practice that SEO experts use all the time, he has created hype around himself to keep himself in the public eye. By doing this….. on to SEO topic I had in mind” I can research any topic in this world and turn it into a post about marketing. I could also turn it into a post about my personal life, or a post about a client I am reminded of. Or I can talk about how some industry buzzed website had some post that reminded me of xyz topic. The point is when you learn how to incorporate anything in life into the message you are trying to deliver – grabbing and keeping top rankings on the QDF terms becomes second nature. 

        • http://diyblogger.net/about Dino Dogan

          I see the big boys do that shit all the time….I’ve never seen them talk about it tho….wtf? Glad you shared that with us…great perspective. 

          • http://myremedy.us/traffic Bruce Bates

            Not many people anywhere are willing to share the secrets I have been lately. If you have seen my comments over at marcus’ you’ll note this is the first time I have ever done a take at using my knowledge to build a community. Because of that I have just been exposing every last trick and tip in the marketing world, black hat, white hat grey hat, and everything in between :) 

            Are you on linkedin? Perhaps we can connect and I can show you a few things I have been exposing to my group lately. 

          • http://diyblogger.net/about Dino Dogan

            I despise LinkeIn. I think they’ve done an amazing job creating a social network, but I hate it…anyways :-)

            Email me anytime dino.dogan at gmail

        • http://twitter.com/dancristo Dan Cristo

          Hey Bruce,
          Google actually employes a similar strategy with their product releases. Most of the products they release fail, and only 1 really makes them any money (adwords). But by pumping out free product after free product, they constantly create buzz. That buzz keeps “Google” on their brain, and that branding keeps us using search. 

  • http://twitter.com/GuideGoodsBlog Edwin

    Id say my SEO knowledge is at a 7. I know how to get ranked I just never get anything to rank if that makes sense :)

  • http://live-your-love.com/ Brankica | How to blog

     So this is why ranking for Triberr goes up and down…

    • http://diyblogger.net/about Dino Dogan

      Actually, Jason’s post is No 5 today :-)

    • http://twitter.com/dancristo Dan Cristo

       Yep, and they’ll continue to flux for a while until Google realizes that Triberr is more of a brand than a news topic. Hopefully that won’t ever fully happen :)

  • http://billdorman.wordpress.com Bill Dorman

     Interesting, and I don’t want to be a dummy here but what does that mean? I guess the name of the game is recognition and the more people you have access to or can influence gets somebody’s attention, right? I mean, do you want enough influence that the 800 lb gorilla wants to buy you, hire you, or kill you?

    From someone who hasn’t taken the time (yet) to learn the significance of these measurements, it appears to me there can be a lot of manipulation and some of it isn’t even complete information if I don’t have the right toolbar or something when I visit your site.

    Good post and I am a Triberr so I better read Jason’s post because I’m just there and not sure what I’m supposed to be doing to maximize my involvement.

    • http://diyblogger.net/about Dino Dogan

      Hey Bill…great to see you here, bro :-)

      So, I think your comments presents two questions, I will try to answer both to the best of my ability.

      The significance of being on the first page of google (and especially in the top 10 position, aka the hot zone) is that over 80% of people start their Internet browsing by performing a search. 

      Being in the hot zone simply means traffic, and traffic is the life blood of any website. Hence the significance.

      In terms of what to do on Triberr, there are really 2 things to do. Build your tribes and support your tribes (via comments, retweets, collaborations, guest postings, etc).

      Hope that helps clear tings up. Btw, Jason has moved up in his google standing as of now. He is in the 5th position. Very much the middle of the hot zone.

  • http://www.highballblog.com/ Constantin Gabor

     Good point!
    :-)

    My SEO mastery would be somewhere at 5 I guess. I don’t know coding, I just know the basics but I learned that as long as your content is rock solid and useful, you don’t need more SEO knowledge coz people will like, share and link to your content. 

  • http://www.slymarketing.com Jens P. Berget

    Hi Dan,

    This is an excellent SEO post. There are so many things I don’t know about SEO, and for instance I had never heard about QDF (but I did know that this type of thing happens). 

    My one big question about SEO is what type of software/system do we need to do more than ok with SEO? A lot of the people I talk to on a daily basis are using different software, like Market Samurai and Keyword Country and Google Keyword tool, in order to do research and find out how to rank well. Is it possible to write a blog and do well with SEO and not use any type of software like this? Or should we at least use the free Google keyword tool?

    Jens

    • http://diyblogger.net/about Dino Dogan

      I cant wait to hear what Dan has to say on this, but if you dont mind me jumping in here, I think these tools should be broken up into two categories.

      Working the SEO and Analyzing SEO.

      So, something like Market Samurai which actually connects into google analytics, is used to tune the post to optimal SEO levels. Very much an on-page tool.

      Which is different from tools used for off-page SEO tweaking (link building tools and such).

      So with that framework in mind, what say you, Dan-o?

  • http://twitter.com/livefamilylife Daca

    Since I am quite new with blogging, I have already admit to myself that I know very little about SEO. But, after reading this, it seems that I don’t know absolutely nothing.
    Only thing this post has confirmed  is that this is a writing of an expert. Never thought that Google is working like this.
    Amazing article, I have certainly learned something new.

    • http://twitter.com/dancristo Dan Cristo

      Thanks for that, Daca.
      As with any industry, the term “expert” is relative. It’s like the solar system. The sun looks huge compared to the earth, but it’s so tiny compared to other stars. So it is in SEO. I’ve experienced more SEO than the average net citizen, but there are other SEO experts out there that make me look like a beginner. 

      In fact, I was just reading an interview with @randfish:twitter about a recent Google update (Panda) that really dived into a lot of SEO stuff that I had no idea about. 

      So there’s always someone who’s just a little more knowledgeable out there.
      Thanks again for your comment.

    • http://twitter.com/dancristo Dan Cristo

      Thanks for that, Daca.
      As with any industry, the term “expert” is relative. It’s like the solar system. The sun looks huge compared to the earth, but it’s so tiny compared to other stars. So it is in SEO. I’ve experienced more SEO than the average net citizen, but there are other SEO experts out there that make me look like a beginner. 

      In fact, I was just reading an interview with @randfish:twitter about a recent Google update (Panda) that really dived into a lot of SEO stuff that I had no idea about. 

      So there’s always someone who’s just a little more knowledgeable out there.
      Thanks again for your comment.

  • http://vizsource.info/ Kim Davies

    Hi, Dan.

    I am trying to learn as much as I can about SEO because of two points. First, I just started blogging and second, my boss wants me to optimize the blog that I started, which is for our company anyway. So, suffice it to say, I am trying to soak in as much as possible and learning almost zilch except the more obvious points like using keywords in the title and body of my posts.

    But really, when you talked about Google and hidden intentions, my eyes glazed over. So, can you simplify SEO more for dummy me?

  • http://myremedy.us/traffic/ Bruce Bates

    I am kind of making a general reply because many of your commenters are talking about seo, tools, whats, wheres, whys, and hows. 

    SEO was my life for years and years. I am only now trying to break out of seo and build a community. The two, do NOT go hand in hand. So the real question you need to start with as a blogger is, do you want traffic, or do you want a community, because the two are NOT the same at all. 

    If you are going to build a community, forget seo exists, learn everything you can about social networking and  social marketing. There is a reason more companies are focusing on facebook and less on google right now, and its not because the future is in SEO. Also if you watch what google has been doing, they are trying to figure out how to turn google search into something more more social, but they have yet to figure it out. The wave is in social I can’t stress that enough. Not going social years ago, has been a big flaw in my marketing. Do not make my mistakes.

    Okay so if you still insist on using seo let me get you started with the REAL power tools. These tools, if used correctly, are the only tools you need DIRECTLY relating to seo. There are millions of tools out there, but these are the only ones anyone should ever need. These are all inclusive and totally whitehat.

    What seo tools should a person use if they want to get into SEO? I’d say start with 
    https://chrome.google.com/webstore/detail/oangcciaeihlfmhppegpdceadpfaoclj

    And then follow up with a tool like SEO powersuite 
    http://www.link-assistant.com/

    I really think those should be the only tools one needs as a blogger, however if you want the real powertools, look into webceo (the link I included is a direct download, clicking it will bring you to a page where the download will auto start).
    http://download.websiteceo.com/cgi-bin/webceo.pl

    Now there are some secondary tools you can also use that are NOT directly related to SEO but will help you with seo. First of all, you need some power tools for article marketing, directory submission, and social bookmarking.For article marketing and directory submission tools I recommend the tools found at the following url:http://www.digixmas.com/For social bookmarking I recommend the following:http://www.lavalinx.com/These tools should give everyone all they need for seo. Its that simple. 

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  • http://www.pammarketingnut.com PamMktgNut

    Dan, it’s all a short matter of time & they’ll all be doing write-ups on Triberr! 

    I run into this too. Much of my content is syndicated on Social Media Today and a few other top sites. It’s great for readership and I wouldn’t change it. However, there are some articles that although they have more RTs on my site and possibily even higher readership, the posts on Social Media Today shows up in Google #1. This isn’t always the case though and I often wonder why and how Google chooses in such situations. 

    Also, thru some social listening this weekend I discovered a supposed competitor was showing up on front page Google using several different local cities and either my Twitter name or my agency name, FruitZoom. After doing the double click I found she was hosting a doorway (spam) site with H1 tags of my twitter name, company name etc. She even had a photo of me from a video and a fake link that looked as though it would take you to my video yet only took you in circles on her site to increase page views. She had several blog posts and is doing the same thing to several other local agencies and thought leaders. Not cool! It’s different than the scenario in this post as his intentions weren’t bad. However, it’s similar in that even Google gets confused sometimes or can be fooled ;)

  • kevin9

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  • kevin9

    It was a real contentment finding your site the other day. I came here just now hoping to discover something new. And I was not let down. Your ideas in new tactics on this thing were useful and an excellent help to my friends. Thank you for making time to write out these things and for sharing your articles. Custom essay writing service

  • kevin9

    It was a real contentment finding your site the other day. I came here just now hoping to discover something new. And I was not let down. Your ideas in new tactics on this thing were useful and an excellent help to my friends. Thank you for making time to write out these things and for sharing your articles. Custom essay writing service

  • kevin9

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  • kevin9

    It was a real contentment finding your site the other day. I came here just now hoping to discover something new. And I was not let down. Your ideas in new tactics on this thing were useful and an excellent help to my friends. Thank you for making time to write out these things and for sharing your articles. Custom essay writing service

  • http://vagabondians.com Glenn Dixon

    FYI, as an update – Jason’s post is now on Page 3…

    • http://diyblogger.net/about Dino Dogan

      yup… noticed that too…who’s laughing now @dancristo:twitter huh? lol

  • Adoctorandanurse

    Thanks for this informative post.  I absolutely LOVE Triberr.  It is the greatest boon to my blog EVER and has taught me to be a better twitter friend too.  Must …join…
    http://www.adoctorandanurse.com

  • http://keywordjump.com/ seo agency

    Nice blog. Especially
    like the fact that social media is reversing the process, whereby it is
    now a supporting driver for creating brand awareness if not a very
    important part.

  • http://113tidbits.com/ tony greene

    Thanks for making the explanation of the usual snooze-a-thon (SEO) a useful and understandable topic.