The Rise of the Creative Class at IBM’s #SmarterCommerce
The term “starving artist” needs to disappear from the English lexicon.
Technology has enabled bloggers to publish their work directly to consumer, and even charge for their work. However, the creative class still has two problems left:
- How to effectively distribute content, especially when competing with the noise-makers like Mashable, Buzzfeed, HuffPost, and the like.
- And how to make a living doing what they love.
It’s time for the creative class to cross the last mile. It’s time for the term “starving artist” to disappear from the English lexicon.
This was taped yesterday in Nashville, TN at IBM’s Smarter Commerce conference, in front of a live studio audience.