Tag Archives: marketing

The Process of Innovation Any Business Can Adopt Right Now

A small aquatic crustacean called Daphnia, also known as water flea, reproduces asexually. When times are good, Daphnia produces an all female offspring that is an exact genetic clone of the parent. When times are good, asexual reproduction is the most energy efficient way of production. When times are good, there is no need to […]

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Ford’s Newest Marketing Strategy: Buy Camry

I almost fell off the chair when I heard Mike Rowe (of the Dirty Jobs fame) in the latest Ford Fusion commercial with some nameless lady “customer” telling us to BUY CAMRY. WHAT!?!?!? I think this commercial is brand new, I couldn’t find it anywhere online. If someone knows where I can get it, please […]

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What Makes People Buy: Trust

Exchanging money in return for goods and services is ALL about Trust. Four kinds of Trust to be specific. First, both seller and buyer must buy into the illusion that the money we are transacting with is real. Its not. But lets pretend that it is so we can get to the Trust Type number […]

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How to Increase the Sales of Your eBook by 595.6 Percent

During the 1920s and 30s, Emanuel Haldeman-Julius sold more than 200 million books and over 2000 different titles. Let’s just say that the man knew little bit about the book publishing business. Here is one of his secrets. He would place an ad in a newspaper advertising the book using only its title, then he […]

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The Amazing Rise and The Spectacular Fall of Mr. Propaganda

Follow Edward Bernays, the father of Propaganda, as he gives birth to Public Relations, rises to the top of the steaming pile of marketing heap only to have his methods fail as they encounter the Social Media juggernaut. Can some of his methods still be used? They were effective once but can they be applied […]

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Why Every Business Owner Must Become Expert Marketer

For me, Marketing has always been Applied Psychology. There are many schools of Psychology (Freud, Jung, Frankl, Nietzsche, etc) and all try to reduce human nature to a set of drives (sexual, archetypal, meaning, power, etc). While scholars argue over who’s right, Marketers have taken these “theories” and field-tested them in real life on real […]

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Black Hat Technique for Generating Hundreds of Comments Almost Instantaneously

What’s the first thing you check when visiting a new blog? I’m betting it’s the number of comments. Do you actually read any of the comments? I didn’t think so. In this article, I will show you how to trick-out your post with hundreds of human-generated, relevant comments almost instantaneously. This is a black hat […]

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