Tag Archives: Disembodied Testimonials

How To Ruin Your Business With Disembodied Testimonials

Testimonials are HUGELY important part of the selling process. They are used everywhere and by all. When I was teaching Network Engineering, the company I worked for had letters by past clients hung on walls all over the place.  In addition to that, the Trainers were required to hand over their professional degrees so that […]

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