About a week ago I was privileged to be interviewed by Srinivas Rao, the man behind the BlogCastFM podcast. Srini’s mission and criteria for interviewing people is simple. Find someone who has valuable information related to online business, and make him tell it. And as I’ve come to find out, no one is better at [...]
Your projected profit estimates are wrong. Your Return on Investment numbers are false. Your five year expansion plan is irrelevant. Your advertising money is wasted. You are fooling yourself into thinking that you, and people around you, know what the fuck you’re talking about. And time will prove I’m right. I don’t mean to get [...]
Remember when typing was done by qualified professionals? Remember when writing was a skillset only few got paid for? Remember when dinosaurs roamed the earth? You might find this surprising -I did- but it was the folks who were in charge of printing books, i.e. Printers; who decided which punctuation mark went where. Today, all [...]
By recognizing that people purchase for emotional reasons first; justified with a bit of logic second, you are able to create real content that focuses on what people want and need rather than on-screen sales pitches which is what most companies produce. The popularity for honest and value driven videos; coupled with an explosion in [...]
Some of you will know the story through a film adaptation of a graphic novel by Frank Miller. 300 is a story based on the Battle of Thermopylae as described by the Greek Historian, Herodotus. According to Herodotus, King Leonidas of Sparta held off a million man Persian army for seven days. Outflanked, Leonidas stood with his [...]
In the right corner, the heavy weight of Social Media Mitch Joel. In the right corner the challenger Danny Brown. Tonight’s fight is refereed by Triberr. Fight hard. Fight clean. Go back to your corners and come out swinging.
Whenever a service starts gaining momentum, inevitably, people join the service without having the full understanding of what that service is really about. I know. I’m one of those people. I jump into everything head-first without a helmet and hope for the best. It usually woks out and I wouldn’t have it any other way. [...]
My friend Wanda Shapiro is a first-time novelist. And she is facing a fork in the road. In fact, most content creators as well as artists are finding themselves in Wanda’s predicament. Do you spend great time and effort getting signed up with a large publishing company, or do you do the damn thing yourself? [...]