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How To Walk Through a Landmine Without Getting Blown Up

For over 10 years, every single computer I’ve used at work or home has been protected by something we Internet geeks refer to as the Ad Blocking Hosts File. You see, I was an early adopted of anti-virus software; and back then (say late 90s) anti-virus software was a cure that was worse than the [...]

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How Many Close Social Media Friends Do You Have?

How many bloggers -in the same niche as you- read your blog and retweet your posts? How many bloggers in that same niche do you read and retweet in kind because you guys like each other’s content and want to share it with your followers? Do you think this type of networking is elevating your [...]

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The Changing Art of Writing a Headline

If we track the progression of writing a captivating Headline; we have newspapers delivering punchy, intriguing and human-friendly Headlines ever since the days of the early Printing Press. With the advent of google and the fact that 84% of Internet users start out by typing a search-query string into google’s Search box; over the last [...]

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What Makes People Buy: Evidence

You want to sell a car? Say something about the awesomeness of the 350 small block engine under the hood and then open the hood to show the Evidence that the engine is in fact 350 small block. Same principals apply to almost anything in our lives. You want your buyers to buy from you, [...]

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Applying Direct Marketing Techniques To The Interwebs With Robert Dempsey

Everyone wants to know how to make a living online. Today I interview a guy who is a full time webtrepreneur and has his nimble fingers in many niche sites, successfully supporting his extended family with his online efforts and totally crushing it in the process. Robert Dempsey is a husband, a father, and a [...]

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The British Are Coming! The British Are Coming!

In 1775, the British army, without much resistance, conquered towns west of Boston. Its commonly taught in American classrooms that those towns west of Boston were decidedly pro-British. As you will see, this is a fallacy. Meanwhile to the north. Paul Revere took a north route out of Boston to warn people about the impending [...]

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Are Your Readers Neglecting Your Best Posts?

My friend Tristan Higbee <- Listen to our interview| from Blogging Bookshelf wrote a post the other day about The Fine Art of Rejecting and Trashing Your Own Blog Posts. You should definitely check it out after reading this post of course. But what about the posts that make the cut.   What about the posts [...]

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Can Your Business Use a Ratchet?

From the Pyramids of Giza across Tower of Babel to medieval towers in Europe there were people who wanted to feel closer to their God. Hence the construction of tall buildings throughout human history. But there is a significant difference between those structures and the first commercial, lived-in buildings constructed during the Industrial Revolution. Neither [...]

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