Ignore Everybody and 20 Other Keys to Business and Social Media Success

Part 1: Based on a brilliantly delivered book Ignore Everybody and 39 Other Keys to Creativity (Amazon Affiliate Link) by Hugh MacLeod.

Key No 1. Ignore Everybody.

We care WAY TOO MUCH what other people think.

We are conditioned to care about what other people think. After all, we are social animals and our very survival depends on other people liking us.

Or if you are an online animal, our survival depends on people “linking” (to) us :-p

In The New Secrets of CEO’s (Amazon Affiliate Link) Richard Branson states the following.

I totally ignored the established business theories and strategies and struck out determined to do things differently”.

When it comes to Business, Social Media, or life in general, it seams that not only is everyone full of shit but few are equipped to offer up any useful advice anyways.

All advice is a model airplane.

A model (toy) airplane is a scaled down version of the real thing. Not only in size but also in complexity.

It’s easy to make a toy airplane while knowing how the real thing works. But try making a full size, working Boeing 747 using a toy airplane as your reference.

What a great idea for a gift this season!!! Click here to buy a Boeing 747 for your favorite kid this season on Amazon.

Making a Boeing 747 using a toy airplane as your reference might prove to be a challenge.

Don’t you think?

  • Would you like to know how great companies are structured? Read Good to Great. (Amazon Affiliate Link)
  • Would you like to know how to succeed in Social Media?  Read Darren Rowse, Chris Brogan, Brian Clark…Dino Dogan?
  • Would you like to know how to get “more” out of your life? Read Anthony Robbins (Amazon Affiliate Link) and various fitness and life gurus, and so on…

But Understand This.

The only thing any of them are able to give you is a toy airplane. Go ahead a build your own 747 using the toy airplane as your model. Good luck.

When “gurus” are peddling their wares its not surprising they often call them “models”.

Besides. What got them there wont keep them there and it cant get YOU there either.

But wait! There's more!!! ~Billy Mays. Rest in peace buddy. We miss you.

But wait! There's more!!! ~Billy Mays. Rest in peace buddy. We miss you.

But wait! There’s more.

What you have in mind should be fresh, new and original. In which case no one is able to give you any advice.

Why?

Because originality and good advice don’t exactly exist in the same universe.

“Oh, that’s ok. My friends and coworkers are able to give me great advice.Quinton Rampage Jacksons payday loans online pxyday a crop or Lindland in Saturday. Payday Loans Online Depository Institutions Deregulation and loans payday online investigation into the into our systems and Memphis Passion Play LM on the loanx. I’ll ask them.” I bet you’re saying to yourself.

Your friends are the last folks you should ask for advice.

You and your friends have a dynamic that depends on everyone maintaining their role within the social group. If you flip the script, where does that leave them?

I had a friend; lets call him John because that’s his name.

We were best of buddies when I was making 30K a year.

Great guy. He would often pick up the check and buy a beer. But when I started making lot more money than he, the power-shift occurred.

I was no longer the loser friend who couldn’t afford lunch; and where does that leave him?

If I’m not the loser friend than who is?

I’m NOT for a second suggesting that the amount of money a person makes is a measure of his loserdom; what I’m suggesting is that THAT is EXACTLY  how some people think.

So what’s the big idea YOU have?

Maybe I can offer some advice :-p

Dino Dogan

Global Force for Badassery | Founder of Triberr | Refugee from Bosnia | Writer for Technorati | Speaker | Lousy Martial Artist | Pretty good singer/songwriter | Hi :-)

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  • http://igirl.posterous.com/ Chris Loyd

    ROTFLMAO @ “but wait, theres more” bit …..thank you

    • http://diyblogger.com/ Dino Dogan

      thnx Chris :-)

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  • http://twitter.com/jaennutter Julie Nutter

    I demand you take out that “…Dino Dogan?” yesterday, and just put your gosh darn name. No questions about it. ;]
    This one is interesting, but I must think on it some more. ^=^;; getting too distracted by puppies.

    • http://diyblogger.com/ Dino Dogan

      YAY!!!! PUPPIES :-) wait..what was I sayin?

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  • http://twitter.com/web_licht Leon Widrich

    Very good point Dino. I might actually take you up on that offer for some advice in the future. Would be great to hear your opinion. A related post I recently read came to mind here and fits your first point “Ignore Everybody” very well. http://blogs.zoho.com/general/companies-don-t-get-killed-by-competition-they-commit-suicide
    thanks for sharing :).

    • http://diyblogger.net/about Dino Dogan

      dude..killer headline..Im a go read that post now.

  • http://twitter.com/SocialVirAssist Social Assistant

    So why should I listen to YOU then? =P

    Nah, I get what you’re saying. But it’s kind of a catch 22, since we all say ‘ignore everyone’, yet we all want everyone to listen to our advice. lol

    • http://diyblogger.net/about Dino Dogan

      Its is a paradox, isn’t it? :-) Maybe the “ignore everybody” is an over-correction. Perhaps a more accurate way of saying it is to listen to everyone but figure it out for yourself and dont buy into dogma, but that just doesn’t have a ring to it lol

  • Anonymous

    Hell yeah!

    I needed to hear/red this. I’m gonna start ignoring lots of advice from now on. :-)

  • http://twitter.com/weforgotyounot Betsy Cross

    Hey, 
    Funny. My mom has paid thousands for guru advice, help, tools, seminars and then passes the gurus’ books on to me which I then devour. She knows I love to read and hopes to be a support as I branch out into new territories.I’m in the trenches figuring it all out, going by my gut pretty much. Then I tell her what I just did and she says, “Yup. That’s what they say to do…”?????. I think I’d rather do it my way. It’s easier and quicker to fix things when you’re doing a test run than…well there is no better way! HAHA!
    Betsy
    (And I see how long ago these were originally posted, so I know how old this is to everybody else. Thanks for reposting.)

  • http://www.facebook.com/WilyBCool Billy Boulden

    So, you’re saying we should be ourselves and not a puppet or copycat. ;D

  • http://fromnearthemoon.wordpress.com/ Nicci

    Good reading!  Which I will not be listening to…..

    Haha just kidding.  Totally hear what you are saying.  When you are doing something no one else has done before it doesn’t help asking the people behind you for advise, they are only going to slow you down to their pace :)

  • http://fromnearthemoon.wordpress.com/ Nicci

    Good reading!  Which I will not be listening to…..

    Haha just kidding.  Totally hear what you are saying.  When you are doing something no one else has done before it doesn’t help asking the people behind you for advise, they are only going to slow you down to their pace :)

  • http://twitter.com/slantedk David M Karder

    Yes!