How To Be the Kind of Blogger That’s Drowning in Comments
How can you maximize comment participation on your blog? Start by asking yourself why do YOU leave a comment on a blog?
Perhaps the blogger told a story from his point of view and yours is different, complimentary or a mixture of both. Regardless of why, you ended up commenting on a post because it was missing your view on the matter.
So, you want people to start commenting on your blog more? Well then, you need to stop trying to anticipate their comments and get back to writing well thought out, even controversial, opinion pieces.
What you definitely do not want to do is start anticipating comments to your post in an attempt to cover all angles of potential arguments that haven’t even occurred yet.
Go On a Diet
In your attempt to get more comments, you’re probably hoping to see ones that compliment your narrative and your ideas. Guess what? That’s 50% of your comments GONE!
Why cover every possible objection to your article within the article. Wouldn’t it be better if your audience had the opportunity to duke it out in the comments defending or disagreeing with what you had said instead?
Expect, Don’t Project
It’s ok to have a conversation in your comments and to defend yourself there, but not in the post.
You want more comments on your blog? Well then you need to make people feel that it’s ok for them to disagree with you in the comments of your post.
By stating things “aggressively” and making the case against possible objections to your post within the body of the post, you are basically calling out anyone who would be stupid enough to openly disagree with you.
I personally do not want to argue with someone who appears close-minded, but I would much rather have a discussion with someone who defends their arguments simply by stating their position clearly.
Poll This
Polling your readers is the last way you want to get comments.
If the entire basis of your post is to poll the opinions of your audience, then you are wasting everyone’s time. Readers would much rather see your opinion on a matter and then share their own; it’s sort of a “you go first” kind of mentality.
People are far more comfortable sharing their opinions in a crowd, and you know what the smallest sized crowd is? You guessed it, two: you and the first commenter.
Comment on Comments
Will a post about comments actually spark a conversation?
What I’ve done with this post today is represent my perspective on blog commenting in (I hope) a respectable and thought provoking manner.
I have not put down those who might disagree with what I have to say and in doing so I have left the door wide open for a discussion to take place.
Having read the main points of the post, there must have been times where you thought to yourself, “Self, I have had an experience similar but different to Chris’ observations.”
- Now is the time for you to chime in and share your experiences, whether they coincide with mine or not.
After all, a comment is really a chance to build a relationship with someone new, but in a very public manner that shows other potential commenters that you care about what they have to say.
Even if your blog has no comments, there’s still an opportunity to change your ways and start replacing the tumble weeds on your blog with a vibrant, community building discussions.
- Here’s your chance to be heard, ask questions, argue, seek help and even share your personal experiences.



May 17, 2011 







