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Game-Based Marketing Book Review

June 14, 2011 15 Comments

This is a terrific read and I cover the takaways from 3 perspectives. First, I go over the target audience for this book, then I talk about some of the most mind-blowing lessons I’ve learned from Game-Based Marketing, and finally I cover the author’s motivation for writing this book and how it can be useful to us.

Hope you enjoy this book review, I don’t do many, so it’s a special treat for me to be able to bring some valuable reads into your life. Check it out.

Game-Based Marketing on Amazon (Affiliate link)

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Let me now if you guys want me to do more of these or are they boring the shit out of you?

 

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  • http://hustlersnotebook.com Jk Allen

    Man, I must say that this book sounds pretty dang interesting. Game -based seals the deal for me. I haven’t purchased a new book in over a month now (which I normally do on a weekly basis) so I’ve add this bad boy to my list.  Now when I’ll actually read it (because I have so many others in the pipeline) is a different story! ;)

    Thanks for the referral Dino.

    • http://diyblogger.net/about Dino Dogan

      It’s a really easy read, too. Plus it references some very interesting research. He has another one coming out called Gamification by Design, which I cant wait to get my hands on :-)

  • http://www.expatlifecoach.com/blog John Falchetto

    This is a great reco Dino, and I was just looking for new material to read (offline, not blogs).
    I dont gamble (well not with cards!) and I don’t really play games but you are right we are gaming all the time.

    • http://diyblogger.net/about Dino Dogan

      You’re welcome John…its a great, easy and useful read indeed :-)

  • BartHufen

    If you like this, be sure to check out A Brand New Playground… a free summary can be downloaded from http://www.brandnewplayground.com 

  • http://www.newbizblogger.com Michele Welch

    Thanks for the link luv my dear. ;-)  

    So this book is for parents, huh? You know I believe everything presents itself for a reason. Hearing more in depth about this book in your video is not chance. I’m starting a new site (to be revealed soon ;-) and I think this book will come in extremely handy.

    Thanks for the review.

    P.S. It cracks me up that you had the book upside down the whole time. Love your spirit Dino.

    • http://diyblogger.net/about Dino Dogan

      It wasnt my fault, the Macbook cam didnt flip the picture the right way… :-(

      Anyways…looke more interesting this way :-) hehe

      Cant wait to see this new venture of yours….

    • http://diyblogger.net/about Dino Dogan

      It wasnt my fault, the Macbook cam didnt flip the picture the right way… :-(

      Anyways…looke more interesting this way :-) hehe

      Cant wait to see this new venture of yours….

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  • http://stanfaryna.wordpress.com Stan Faryna

    We need some programmers and a few good ideas to bring on the next level. I’d like to think that we’d all chip in to make it happen.

    • http://diyblogger.net/about Dino Dogan

      Wud up Stan :-)

      So..who is we and what the heck are you up to in your mad scientist lab?

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