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How To Build an Online Community the Harley-Davidson Way

I love Harley-Davidson motorcycles. Except for the fact that they are too expensive and break-down too often. Other than that, they’re great. Ok, snark aside, Harley-Davidson (from now on abbreviated as H-D), the brand, the company, the …culture? Has accomplished something incredible. While all other motorcycle manufacturers have taken a nose-dive with their profits, H-D remains incredibly successful. Why? Because […]

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The Social Media Customer Service #Fail [INFOGRAPHIC]

As a business you can choose whether to take part in social media or not. Whether you do take part or you don’t, it won’t alter the fact that the conversation will continue on regardless. By taking an active role you have the opportunity to shape the conversation, make a difference and stand out from […]

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You Don’t Get Paid to Speak. You Get Paid to Promote.

I spend 7 years of my life essentially making my living by speaking. That is pretty much ALL I did from 1999 until 2006. But that was in a different industry than I’m in now. And lemme tell ya’. Things are different here. I’ve spent more than 10 years as a Network Engineer (a geek’s […]

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What is Empire Avenue Worth?

The past year in social media has brought some landmark changes in the technology landscape. Facebook going public, was the biggest. It was the most talked about IPO in history, according to HighBeam Research. Then there was the rise, and eventual sale, of the photography app Instagram to Facebook for a reported 1 billion dollars. […]

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How Some Bloggers Are Stepping Up Their Game

That’s not really fair. It’s not just bloggers who are stepping up their game. The readers of blogs are stepping up their game as well. Few weeks ago, Triberr deployed a brand new way for Bloggers and readers to engage with each other. Atomic Tribes. Bloggers can invite super-fans to join their Tribe on Triberr, […]

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My paper.li Epiphany: Why It Doesn’t Work and How To Fix It

I’ve discovered Paper.li 2-3 years ago. I remember being fascinated by it….for about 3 minutes. And then never returning to it ever again. Why? What is Paper.li? If you already know, you can skip this section. From their About page, they say that Paper.li is a content curation service. It enables people to publish newspapers based […]

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Who Are The Influencers and How DO We Find Them?

In my last blog, “Clout vs. Klout – Or the Real Meaning of Social Influence,” I pulled together information which concluded that the most visible people are not necessarily correlated with influence, and word-of-mouth recognition can only be harnessed by targeting large numbers of ordinary influencers. That naturally raises the question, “Who are these influencers […]

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Guest Blogging is Dead and I Killed It

That’s right. It’s dead. Like road kill. Put out to pasture. Extinct. Turned into nothingness. But why? One of the things we do at Triberr is look at successful blogs to figure out what is it that makes them successful? What is it that they have that small(er) blogs do not? What leverage are they […]

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