Archive | July, 2013

Establish Yourself Through Blogging

Thanks @MarkHarai I was asked by a friend whether or not he should blog. I said, ‘yes’. He asked, ‘why?’. So, I wrote this blogpost to answer his question, because that’s how we roll. Strangely enough I had to think about this. It’s not like I don’t know, but to sum it up in a […]

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There is more to This Content Marketing Thing than just Clicking Publish

Content marketing has already proved that it can be a powerful way of building your brand visibility and generating leads but a lot of marketers continue to talk about creating great content like it’s the only thing that you need to do when there is so much more to it than that. The truth is […]

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Where do you put ‘Social’ in your business?

There is still a lot of debate who should be in charge of Social Media. I believe no department should be “in charge”, unless it’s a department run by the CSBO, the Chief Social Business Officer. Let’s not beat around the bush. Social Media is not a fad, not a trend, not a fleeting gimmick […]

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Face Value – 8 Most Useful Facebook Tips

More In Media is a social media consultancy, specializing in engagement and social media strategy. On the More In Media Facebook Page, I give social media tips. In four previous posts, I’ve shared my other tips. Check them out: Pin Point(s) = Pinterest Tips GOOGLE briefs = Google Plus Tips S(t)weet tips = Twitter Tips The Linked Lowdown = […]

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Half of Forbes’ Top Influencers Have This Common

Who knows how to leverage Social Media to promote a business? If it’s anyone, it’s Forbes’ Top 50 Social Media Power Influencers. So what do all these influencers have in common? What is their secret weapon? What is the one thing they’re using that gives them the edge? It’s not Facebook, everyone’s on Facebook. And it’s not […]

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4 Reasons Why You Should Be Audio Podcasting

I have never been more excited about the marketing and promotional opportunities of anything like I am about podcasting.  And the ironic thing is, I didn’t launch it to market myself.  The original vision for my podcast was to provide useful advice and strategies to my friends and clients that will help them market their […]

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013 Did Mike Brooks Just Really Interview President Bush?

Podcast: Play in new window | Download This is a special Independence Day edition of the Nuclear Chowder Online Marketing For Small Business Podcast.  I have a very special guest on this July 4th podcast who is going to share some great insights for anyone running a business. He held a great job.  But then […]

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Why Marketing Needs Celebrities

I recently reached the conclusion that celebrities are humans…just like us! And humanity gives your marketing an edge. Celebrity worship may be alive and well. Mostly because certain traits make them more (or less) human. And when you’re human, you’re relatable. And people like to relate to businesses who can humanize their marketing. But…why? It all comes down to: Storytelling through […]

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